Manager, Publicity
#WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.
Overview
The Manager of Publicity will report to the VP of Publicity, Direct to Consumer and will be tasked with supporting the development and execution of publicity strategies that generate media coverage and elevate Paramount+ Originals. This role requires contributing to publicity efforts that drive measurable outcomes including media impressions, social commitment, and brand visibility.
This individual will support publicity campaigns from development through premiere, assisting with talent coordination, press events, and content positioning. They will build relationships with entertainment reporters, people in industry media, and agents for PR and celebrities.
You must collaborate appropriately with different departments such as marketing, awards, and talent relations, as well as with content strategy and production teams. Working with external studios, talent agencies, and publicity firms is also important.
Responsibilities:
Assist in implementing public relations plans across traditional media, digital platforms, social media, podcasts, and emerging content channels.
Help craft compelling narratives and positioning that differentiate Paramount+ content in the streaming landscape.
Provide support on premiere timing, publicity windows, and launch strategies
Execute media outreach that secures placements in key outlets including broadcast morning shows, late-night programs, major publications, podcasts, and digital platforms.
Assist in development of press materials including press releases, media alerts, episode descriptions, talent bios, and pitch materials.
Coordinate with talent representatives including agents, managers, and personal publicists to align on campaign goals and secure participation in press opportunities.
Support execution of high-impact press events including premieres, screenings, press junkets, and experiential activations.
Partner with Marketing, Creative, Awards, Social Media, Events, and Content teams to ensure integrated campaign approaches.
Work with awards team to identify publicity opportunities that support awards positioning.
Track expenses and ensure campaigns are executed within budget parameters.
Stay informed on emerging platforms, content consumption behaviors, and evolving publicity tactics.
Support Paramount+ presence at industry events and help cultivate relationships with media organizations.
Basic Qualifications:
Bachelor's degree in Communications, Journalism, Public Relations, or related field required.
5+ years of experience in entertainment publicity for television, streaming, or film.
Experience in supporting promotional plans and working with media contacts.
Experience with both scripted and unscripted content publicity.
Experience working on campaigns that achieved measurable media attention.
(Preferred): Experience working on or supporting awards campaigns including Emmy, Golden Globe, SAG, or Critics Choice efforts.
Ability to work evenings, holidays, and weekends as needed for events, premieres, and campaign deadlines.
Additional Qualifications:
Highly organized with extraordinary attention to detail.
Communicates appropriately with talent and senior stakeholders. Understands talent sensitivities and contract obligations.
Ability to grow your network with professionals in entertainment journalism, such as those in TV programs, major publications, industry media, podcasts, and online platforms.
Insight of how publicity drives subscriber commitment, content discovery, brand perception, and platform differentiation. Ability to track and report campaign impact through metrics.
Proven ability to work with talent, creators, agents, managers, and external publicists. Known for professionalism, discretion, and building productive partnerships.
Flexible and responsive to changing priorities, shifting timelines, and evolving media landscape. Adjusts approaches based on performance data and market conditions.
Clear communicator who can appropriately present information to executive team and stakeholders.
Proficient insight of social media platforms, digital media trends, influencer landscape, and how earned media amplifies through digital channels.
Paramount Streaming, a division within Paramount Global, is the home to the company's direct-to-consumer services spanning free and paid in the form of Pluto TV and Paramount+. Pluto TV is the global leader in free ad-supported TV, delivering more than 1,400 global channels and an extensive library of streaming content, including live and original channels. Paramount+, digital subscription video-on-demand and live streaming service, combines live sports, breaking news, and A Mountain of Entertainment™. Paramount+ features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including SHOWTIME®.
ADDITIONAL INFORMATION
Hiring Salary Range: $74,000.00 - 110,000.00.
The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.
What We Offer:
- Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here:
- Generous paid time off.
- An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
- Opportunities for both on-site and virtual engagement events.
- Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
- Explore life at Paramount:
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to [email protected]. Only messages left for this purpose will be returned.
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