Senior associate
Company Description
Publicis Media Exchange (PMX) is the global media platform for Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. PMX is an omnichannel activation powerhouse that drives smart application of investment through leveraging scale, marketplace innovation, deeper partnerships and knowledge. PMX is at the forefront of the converging marketplace building data-informed, tech-enabled media to help marketers connect with consumers in a measurable way. Overview Through the centralization of all publishing work across the PM agencies, Publicis Media Exchange (PMX) launched a new team called The Edit. The Edit is a team of experts responsible for thought leadership, innovation, negotiations, tactical planning, investment and the future of connecting brands to premium editorial content. We are looking for talented and highly motivated team members to join the growing group and help drive all aspects of executing publishing campaigns. The ideal candidate will have the ability to work both independently and collaboratively. A position on The Edit team is one that will give an employee the chance to be an expert in all areas of Publishing, having the opportunity to lead agency projects and grow their career by working with agency managers, across a variety of brands/verticals, as well as new business teams. The person in this position will experience all aspects of publishing (planning, buying, negotiating, post campaign reporting, training, etc.). This person will also work collaboratively with Strategy teams and industry vendors. The publishing marketplace is continually evolving with more innovative offerings in the areas of digital, social, data partnerships, eCommerce, content, etc. It is an exciting time to work in publishing! Responsibilities- Support the development, execution, and stewardship/project management of publishing plans with flawless execution
- Includes, but is not limited to, developing consideration sets, drafting RFP templates, evaluating vendor proposals, managing rate contracts and details across print, newspaper, digital, mobile, tablet, and integrated programs, and post buys
- Support development of negotiation strategies by title, informed by YOY client spend and industry trend data.
- Negotiate pricing, positioning, added value
- Meet with vendors to stay on top of marketplace and cultivate relationships within the vendor community
- Develop collaborative working relationships with strategy teams
- Manage, train, and develop Jr. Associates, including:
- Checking employee work to ensure accuracy
- Continued participation in training offerings
- Inspire creativity and innovation with team members
- 1-2 years of media buying experience with publishing
- Previous experience in media planning & activation, inclusive of standard industry research tools and processes
- Working knowledge of publishing, as it relates to magazine, newspaper and digital extensions
- Excellent understanding of media math fundamentals
- Strong proficiency with Excel and PowerPoint capabilities
- Ability to prioritize and organize projects for self and Jr. Associates in a timely manner
- Excellent written and verbal communication skills
- Ability to tell stories through data, presentations, and verbal communication
- Understanding of proper business etiquette and protocols
- Demonstrates a high level of attention to detail and organization
- Strong project management and problem-solving skills, plus multitasking abilities
- Self-starter and problem solver
- Critical and analytical thinker
- Disciplined enough to work independently and in team settings
- Able to develop his or her own ideas, take initiative, and assume responsibility
- Familiarity with industry research tools/processes
- Have a passion for collaboration and business challenges
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