Sr Director, Partnership Sales
Legends
Buffalo, NY
POSITION: Senior Director, Partnership Sales DEPARTMENT: Sales REPORTS TO: Executive Vice President, Merchandising FLSA STATUS: Exempt LEGENDS & ASM GLOBAL Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions – from venue development and event booking to revenue strategy and hospitality. Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences. ASM Global , the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters. Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen! THE ROLE Legends Global Merchandise is looking for an enthusiastic and dedicated Senior Director, Partnership Sales to join our team. The Senior Director, Partnership Sales role is a strictly sales role responsible for driving significant revenue through the ongoing development of partnerships with current customers and the identification and securing of partnerships with new customers to Legends Global Merchandise. Essential Dutes And Responsibilities
- Driving revenue across the enterprise by developing partnerships with local, regional, and national companies and building strong, long-term relationships with those brands.
- Responsible for prospecting, negotiating, and ultimately closing existing or new deals across the enterprise, with a focus on branded solutions and branded merchandise.
- Hunt and prospect heavily for new customers for LGM with a primary focus on driving growth or new revenue for the business.
- Conduct research to understand each company’s business and industry and create alignment between our solutions and their business.
- Coordinate internal brainstorming sessions and collaboration to develop innovative ideas and solutions that align with the end customer’s goals and objectives.
- Present, negotiate, and close current customer or new business.
- Develop and execute strategies to meet or exceed revenue targets primarily via current customer growth and new business sales.
- Superior organizational skills, multi-tasking skills, time-management skills, and attention to detail.
- Ability to attend Legends events, customer events, or business/networking events to entertain prospects and clients and develop new relationships.
- Maintain excellent communication between the sales team and key departments internally: account management, customer service, production, operations, creative, sourcing, etc.
- Bachelor's Degree required
- Minimum of 4-5+ years of business development and sales experience, preferably in the sports and entertainment industry or a corporate industry that is focused on solution selling
- Proven track record of developing and closing new account business and meeting sales objectives
- Excellent relationship building and interpersonal skills
- The ability to work independently and demonstrate innovation and initiative
- Strong verbal and presentation skills; able to tell compelling stories and be a persuasive presenter
- Strong communication and interpersonal skills; able to initiate and develop personal and professional relationships in the industry
- A strong work ethic and the ability to thrive in a results driven and deadline drive environment
- Hunger, curiosity, and willingness to always learn
- High level of integrity, business ethics, and character
- Experience and comfort in developing high-level relationships with key team or corporate decision-makers
- Willing and able to think beyond status quo and take calculated risks that drive growth or revenue generation
- Travel required and flexible work schedule in order to work special events, attend customer events or games
Posted 2025-07-28
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