Director data
Company Description
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation. Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world. Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025. Job Description NBCUniversal Advertising Platforms & Operations (AP&O) is responsible for the product development, project management, and day-to-day operations of NBCUniversal’s full advertising technology suite. From program development to product management to sales operations, our division services both internal and external customers in support of NBCUniversal’s $10B+ annual advertising business. Together, we’re building the platform that powers the future of advertising at NBCU. The AdSales Identity and Data Product team within AP&O is responsible for collection, standardization, and management of NBCUniversal’s owned and licensed data products and assets. The Director, Data Partnerships reports to the SVP, Data Product & Partnerships. This role will manage the relationships, negotiations and contracting with strategic data and technology vendors used by NBCU AdSales teams. This role will partner closely with the broader NBCU Media Group to acquire third-party data and technologies based on market demand, advertiser need and the requirements of internal teams. As part of data ownership, the management of data acquisition occurs both through direct data engagements and/or through existing VAR and marketplace partners. Responsibilities:- Manage the relationships between NBCU and strategic data and technology partners. This role will be the liaison between broader NBCU teams and the vendor/partner. Vendor management includes management of vendor contracts.
- Collaborate with members across broader Adsales teams to understand which data assets are needed for performance marketing and advertiser fulfillment. This role will seek out current and/or new vendors to acquire these data and technology needs.
- End-to-end contracting management: this role will own the contracting and negotiation cycles. This includes:
- Scoping work with NBCU teams and the vendor
- Management of internal processes such as Privacy Impact Assessments
- Partnering with Legal and Procurement on contracting
- Securing necessary budget requirements
- Achieving internal approvals for deal engagement
- At a regular cadence, reviewing spend and gains from vendors in the role’s portfolio to ensure NBCU is in the best agreement for current needs
- When applicable, collaborate with Procurement and business teams to execute RFIs and RFPs
- Negotiating the best possible deal for NBCU, and if applicable, renewing existing agreements
- Work closely with the SVP, Data Product & Partnerships to align on future forward vendor requirements and assessments.
- Provide thought leadership within AdSales teams regarding which procured data and/or technical product are available and best applicable for desired applications.
- Create executive-level presentation portraying current vendors and solutions with business recommendations.
- Engage with new potential vendors to vet out their solution(s).
- 5+ years of experience in 3rd party data, technology and identity vendors in the advanced TV advertising ecosystems.
- Well-developed knowledge of the digital and advanced TV technology ecosystem; deep experience with leading SSPs, ad servers, onboarders, data providers and data marketplaces.
- Outstanding strategy skills; a well-developed understanding of advertiser data demand and usage patterns; knows how to move quickly and seize opportunities in a rapidly changing media landscape.
- Demonstrated success in working across an organizational matrix.
- Excellent verbal and written communications skills.
- A proven ability to effectively present to senior executives, colleagues, vendors, clients, talent, and other levels of personnel.
- Ability to share cohesive insights and make recommendations.
- Ability to articulate vision and direction, communicate effectively and manage performance and accountability.
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