Team leader

Primark US
New York, NY

Team Leader- Herald Square!

Because you don’t just succeed – you exceed. Retail our way.

A people-first culture. Inclusive spaces. Expanding teams, capabilities, and ambitions. And thanks to our incredible size and scale, more growth opportunities for you and more amazing experiences for our customers. As a Team Leader at Primark, progress is yours to own at the forefront of expanding this fashion revolution in the United States.

Our strong values run through everything we do. We’re caring, dynamic and we succeed together. There’s real accountability and ownership here as you shape your team’s development and encourage a fast, efficient, enjoyable customer experience. If you thrive outside your comfort zone, apply to join us as an in-store Team Leader.

What You’ll Do

As a Team Leader, you will motivate and coach your team of Sales Associates to provide an exceptional store environment and customer experience, while optimizing sales. You will lead a team by providing ‘in the moment’ coaching and training on Primark ways of working with ongoing feedback. Supporting the colleague experience, you will engage the Sales Associates in your team with an emphasis on recognition, communication, and wellbeing.

Daily, you will collaborate with the store management team to support the running of the store and develop a high performing and engaged retail team. Here is how it looks in action:

  • Managing an allocated section of a department; supporting colleagues to create inspiring displays and managing daily task allocation to keep your team engaged.
  • Helping other managers with the day-to-day running of the store.
  • Assist with recruitment, on-boarding, and development of Sales Associates while supporting a culture of continuous learning and improvement.
  • Managing the cash lanes and Fitting Room areas as needed.
  • Helping with customer feedback and complaints.
  • Managing stock file accuracy and driving improved availably in-store with a consistent focus on size and option control to meet customer demand.
  • Manage all pricing in line with Primark Pricing Principles. Monitoring pricing for accuracy, check markdowns are applied and monitored, and appropriate POS are displayed.


What You’ll Get

People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best. We’re committed to your success and will provide you with a robust onboarding period. Here, you’ll be empowered to succeed. As we rapidly expand across the globe, we’ll give you the tools that you need to excel. We’ll also offer you competitive benefits and work life balance – we know your life outside of the store is important.

What You’ll Bring

Overseeing a team of Sales Associates and reporting directly to the Department Manager requires a bold team player to take the reins. Here’s what we need from you:

  • Excellent people skills to serve customers, lead the team and build credible working relationships with all store colleagues.
  • Strong service focus with experience of delivering excellent customer experience while maintaining high store standards.
  • Good commercial awareness and understanding of local selling patterns.
  • Ability to guide and support a team to achieve results.
  • You are nimble and adaptable, being able to flex your plans and priorities in a fast-paced environment.
  • Good planning and organizational skills, prioritizing and working within agreed timescales.
  • Experience supporting store management with the protection of people, property and premises by securing cash, stock and property. Keyholder responsibility including availability for emergency call outs.
  • Ability to effectively manage difficult situations and have good problem-solving skills.
  • Position holder must be able to communicate effectively and efficiently, orally and in writing, with managers, supervisors, and hourly colleagues in English to provide instruction, coaching, corrective action, safety instructions and lead teams as a manager daily and in emergencies. Position holder must also be able to provide amazing customer service in English, which includes being able to orally communicate with customers in English and monitor the performance of English-speaking colleagues whose job duties require communication with customers.


Excited? Good. Because it’s energizing to put your skills to work, in a growing global business committed to helping people express themselves – and feel a sense of belonging. Apply to be part of Primark’s future, today… and enjoy career growth, our way.

The pay range for this role is: $ 27.00 - $ 28.50

This is a good faith estimate of the minimum and maximum we would pay for this role at the time of this posting. The base pay rate offered will account for internal equity and may vary depending on the candidate’s geographic region of work, job-related knowledge, skills, and experience, among other factors.

Our fashion isn’t one-size-fits-all and neither is our culture. Primark promotes equal employment opportunity, we strive to create an inclusive workplace where people can be themselves, access opportunities and thrive together. Excited? Good. There’s real accountability and ownership here as you shape your store, team’s futures, and steer sales. It’s energizing to put your skills to work, in a growing local and global business committed to helping people express themselves- and feel a sense of belonging. Because you thrive outside your comfort zone. Apply today to start your Primark journey!

Primark is an equal opportunity employer. Primark does not discriminate against applicants or employees on the basis of race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, genetic information, or any other characteristic protected by law. Primark is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment. To request reasonable accommodation to participate in the job application or interview process, please email [email protected] with your request. This email is not for general employment inquiries or correspondence. We will only respond to those requests that are related to accessibility of the online application system due to a disability.

REQ ID: JR-1212
Posted 2025-11-06

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