Visual Design Lead
We are seeking a highly experienced Design Lead with deep expertise in branding, visual design, and a strong creative vision. This role spans brand marketing, web, art direction, performance design, and requires a sharp eye for motion design and video—ideal for someone who thrives on variety and pushes creative boundaries. You will play a strategic and technical role in refining our brand strategy as we grow in the beauty and wellness industry. You will work cross-functionally to translate business objectives into creative strategies and generate ideas for new, innovative initiatives, performance campaigns, brand campaigns, and programs for our expanding customer base.
Responsibilities will include:
- Lead creative projects across brand marketing, web, performance, event design, art direction of photography and illustration, and video
- Create and evolve brand and visual identity systems that are scalable and impactful
- Translate concepts into high-quality visual assets for both digital and physical touchpoints
- Design with motion and video principles in mind
- Collaborate with cross-functional teams (brand marketing, performance marketing, product, events) to deliver cohesive, brand-aligned creative
- Maintain pixel-perfect attention to detail while moving quickly
- Elevate our brand by combining aesthetics from the tech and beauty/wellness worlds with a strong understanding of our customer
You’re a great fit if you:
- Have 7+ years of experience in branding and visual design, with a strong portfolio
- Possess strong cross-functional stakeholder communication skills
- Have in-house brand and/or agency experience (preferred)
- Are an expert in Figma and up to date on modern design tools, trends, and best practices
- Have a strong understanding of design systems and how to apply them across channels
- Have an exceptional eye for typography, color, layout, and overall visual craft
- Bonus: Proficiency in Jitter, After Effects, or similar motion tools
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