Senior manager fashion communications
At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.
Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet. Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all. About The Team The Global Communications team tells eBay’s story to the world — from our purpose and platform innovations to the vibrant communities that make our marketplace thrive. Within this team, the Fashion Communications function focuses on one of eBay’s most dynamic and influential verticals. We champion eBay’s leadership in circular fashion and recommerce, bringing our mission to life through creative storytelling and high-impact media engagement. About The Role We are seeking a Senior Manager, Fashion Communications to lead communications strategy and storytelling for eBay’s global fashion category. This role will define how eBay shows up in the fashion ecosystem — spotlighting our trusted assortment and community of buyers and sellers. The ideal candidate is a communications leader with deep fashion industry experience, established media relationships, and a passion for creativity and culture. You’ll be responsible for driving the earned media strategy that positions eBay as a destination for fashion discovery and conscious shopping. What You’ll Do- Own the Fashion Narrative: Craft and evolve eBay’s fashion story to emphasize assortment, trust, and community.
- Lead Integrated Campaigns: Build and execute innovative communications campaigns that highlight eBay’s role in the fashion resale economy.
- Drive Earned Media Excellence: Secure consistent coverage across fashion, lifestyle, and business outlets, elevating eBay’s visibility and relevance with consumers and industry.
- Build Influencer Partnerships: Partner with creators, stylists, and tastemakers who authentically connect eBay to modern fashion culture.
- Collaborate Across Teams: Work closely with the Fashion Business, Marketing, Merchandising, and Creative teams to support major fashion moments and seasonal campaigns.
- Manage Global Agencies: Direct agency partners to execute strategic, on-brand storytelling across markets.
- Spot Trends and Opportunities: Identify fashion and cultural moments where eBay can authentically lead the conversation.
- 8-10 years of fashion PR experience, with a mix of agency and in-house leadership preferred.
- Strong network of fashion media, editors, stylists, and influencers across global markets.
- Demonstrated success in developing and leading integrated PR campaigns for global brands or fashion platforms.
- Deep understanding of fashion industry dynamics, sustainability, and resale trends.
- Strong creative instincts and the ability to translate business priorities into media-worthy narratives.
- Proven ability to influence, collaborate, and deliver in a fast-paced, matrixed environment.
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