Ralph Lauren Graphic Designer, Luxury

Company Description
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview
The Graphic Designer is responsible for creating visual concepts that inspire and captivate the consumer while creating a consistent brand representation across all materials. This role will develop creative ideas and concepts to suit business objectives.

Essential Duties & Responsibilities

• Develop and maintain a consistent visual voice across all creative materials, ensuring strong brand alignment and elevated creative standards.
• Produce new concepts, develop reference materials, pull swipe, and provide creative input across image and video concept development.
• Develop layouts and crops for social media content, including Instagram and TikTok, ensuring relevance to current trends and platform best practices.
• Assist larger production of campaign shoots by supporting pre-production processes, developing toolkits and assisting Art Directors in concept planning.
• Work with Creative Leadership to refine concept work across all creative elements, including photo and video direction, graphic design, art direction, and third-party creative collaboration.
• Collaborate closely with Art Directors, Copywriters, Project Managers and Producers to execute cohesive creative output.
• Demonstrate illustrative skills with rough sketches and work on layouts ready for print advertising, including, but not limited to, magazines and out of home placements.
• Build upon existing design materials while adhering to Ralph Lauren brand standards across print, digital, and experiential touchpoints.
• Proofread and review all creative work to ensure accuracy and high quality.
• Ensure all projects are on track and aligned with established timelines.

Experience, Skills & Knowledge

• Professional experience in Graphic Design, preferably with a fashion company or creative agency
• Strong Photoshop, InDesign, and Bridge skills; working knowledge of other current design applications
• Strong experience with Keynote presentations and deck building.
• Experience with Ai (Illustrator) and Premiere and After Effects
• Excellent understanding of typography
• Strong attention to detail when finalizing designs
• Strong time management and ability to multitask
• Understanding of social media trends and news in fashion industry
• Ability to effectively communicate with business partners at all levels
• Adaptive design eye and skill