Vice President, Integrated Marketing Communications - Intelligence & Financial Operations, Americas
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Vice President, Integrated Marketing Communications - Intelligence & Financial Operations, Americas Who is Mastercard?Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.
Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.
Overview
The Vice President of IMC Intelligence & Financial Operations, Americas plays a critical leadership role in shaping strategic planning, business reporting, and financial operations for the Americas IMC organization. Further, the leader in this role brings together an understanding of Mastercard’s brand performance, map workflows, and advances AI transformation opportunities for the Americas organization, with a particular focus on sales enablement. This role partners closely with senior stakeholders to identify brand performance opportunities, align investment decisions, optimize performance, and scale the impact of IMC initiatives—ensuring Mastercard remains differentiated as a marketing and payments industry leader.
Role
Financial Planning & Reporting:
- This role owns planning of the NAM IMC financial budget, setting the annual and multi‑quarter investment framework that aligns resources to strategic priorities, growth opportunities, and business outcomes.
- The role provides active financial oversight and governance by tracking planned and ad hoc spend, ensuring obligations are met, surfacing risks early, and delivering clear visibility into performance versus plan.
- This role leads vendor onboarding and management by coordinating setup, compliance, and engagement to ensure efficient activation aligned with enterprise requirements.
- The role ensures timely invoice approval and financial close‑out by overseeing end‑to‑end invoicing workflows, proactively resolving issues, and maintaining discipline against payment schedules and controls.
Strategic Planning & Optimization:
- This role is a key contributor to the development, tracking, and optimization of the integrated Americas IMC strategic plan and quarterly business reviews—aggregating objectives and activities across stakeholders, identifying priorities and tradeoffs, and advancing breakthrough ideas and innovations.
- “Know your work” exercises are central to this role, driving regional and global transparency into IMC efforts, highlighting success stories, and identifying opportunities to scale creative briefs and initiatives with improved ROI.
- Lead executive‑level quarterly business reviews (Americas LT) and thought leadership by shaping clear, compelling narratives that translate strategy, insights, and market context into high‑impact communications.
- Drive preparation for key business reviews by partnering cross‑functionally to synthesize inputs, align stakeholders, and equip leadership with cohesive, insight‑led storylines and materials.
- This role will lead the Americas team through a transformation how we measure and track our Mastercard brand performance to serve both global and regional requirements.
- The individual filling this role will need to stay abreast of competitive & industry activities, threats & opportunities, translating them into tangible actions to be taken by the broader IMC Americas team.
- This role will lead critical workstreams on defining the use cases and workflows powered by AI and technology for the broader Americas organization, including onboarding & piloting new capabilities with vendors, redefining how work is completed with the support of AI, and setting up the KPIs to measure outcomes.
- The leader in this role will bring best practices to the team and, in connection with their strategic planning, allocate and prioritize budgets to accelerate the Americas transformation.
The ideal candidate for this position should have the following:
- Education: Bachelor’s degree in finance, business administration, or a related field; Master’s degree preferred
- Skills: Strong analytical and strategic thinking, executive‑level communication and presentation abilities, and proficiency in financial management and data analytics
- Leadership: Proven ability to lead, influence, and partner across high‑performing teams
- Thought leadership: Clear point of view on the brand and media landscape, with the ability to scale marketing impact across the organization
- Execution: Demonstrated experience translating strategy into actionable plans that deliver measurable outcomes and business growth
- Foresight, insights, and trends: Ability to anticipate investment scenarios and shape forward‑looking perspectives that unlock brand and business opportunities
- Trusted business partner: Recognized for reliability, collaboration, and strong cross‑functional partnership
- B2C and B2B experience: Experience working across both consumer and business‑to‑business marketing teams.
- Collaboration: Commitment to fostering a culture of learning, partnership, and action
Every person working for, or on behalf of, Mastercard is responsible for information security. All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and therefore, it is expected that the successful candidate for this position must:
- Abide by Mastercard’s security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
Pay Ranges
Purchase, New York: $213,000 - $351,000 USDRecommended Jobs
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